80-20 Rule of Business and why DogCat Marketing isn't a fan

The 80-20 Rule Of Business

The Pareto Principle, or 80-20 Rule, is well-known to business owners, in practice if not in theory. Simply put, a management consultant named Joseph Juran noticed that an Italian, Vilfredo Pareto, appeared to have stumbled on a fundamental rule of economics in 1896 when he published a paper on the distribution of wealth – noting that in many…


Social Media Marketing for beginners - DogCat Marketing of Longmont

Let’s Get Real: Social Media Marketing For Beginners

We won’t waste our time trying to convince you that social media marketing is important for a business. If you don’t believe it, we can recommend dozens – maybe hundreds – of articles, studies, and think-pieces that all reach the same conclusion: by and large, businesses need to use social media for marketing and advertising. If you’re…